Wine Rack Concepts was founded in July 2022 by Tony Wilke and Jon Jansen, combining decades of wine cellar industry experience with expertise in software automation and business operations.

Tony contributes extensive design and construction knowledge from his work with wine cellars, restaurants, and custom spaces. Jon brings experience improving processes for startups and established organizations.

Our Customer-Focused Philosophy We combine marketplace knowledge, personal service, and technology to create custom wine storage solutions that reflect each customer’s space, collection, and design goals.

Our knowledgeable team supports clients throughout the planning process, from selecting wine racks and finishes to choosing custom cellars and reliable cooling systems.